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| TWINCARE INTERNATIONAL (PTY) LTD: PAUL MITCHELL MAGAZINE ADVERTISING | |
| Brief: | To create a cohesive and consistent approach to brand advertising campaigns and promotions, directed at hair salon professionals. |
| Solution: | We conceptualised a bright, colourful yet typically Paul Mitchell look and feel for magazine adverts that are placed in industry publications, aimed at salons and hair stylists rather than consumers. |